---
title: "How to remove a customer's wholesale access"
description: "In Process Wholesale, open Customers > Active and select Remove B2B access to end a customer's wholesale pricing, or Return to pending to send them back for review. Neither action sends an email."
type: how-to
plans: [All plans]
keywords:
  [
    remove B2B access,
    revoke wholesale access,
    return to pending,
    remove B2B tag,
    downgrade wholesale customer to retail,
    deactivate wholesale account,
  ]
questions:
  - "How do I remove a customer's wholesale access in Process Wholesale?"
  - "What is the difference between Remove B2B access and Return to pending?"
  - "Does the customer get an email when I remove wholesale access?"
  - "How do I give wholesale access back to a removed customer?"
  - "Are the customer's discount tags removed too?"
last_verified: 2026-11-11
order: 4
---

# How to remove a customer's wholesale access

To end a wholesale customer's (B2B customer's) access in Process Wholesale, open **Customers**, go to the **Active** tab and select **Remove B2B access** from the customer's pencil menu. The customer loses the `B2B` tag and pays retail prices from their next checkout. To send a customer back for review instead, select **Return to pending**. Neither action sends an email, and both work on every plan.

**At a glance**

- **Plan:** All plans
- **Where:** Process Wholesale > **Customers** > **Active** tab
- **Actions:** **Remove B2B access** (bulk: **Remove B2B**) and **Return to pending**
- **Emails:** None
- **Discount tags:** Kept on the customer by both actions

## Steps to remove wholesale access

1. In Shopify admin, open the **Process Wholesale** app and select **Customers**.
2. Select the **Active** tab and find the customer with **Search customers**.
3. Optional: to also take away the customer's discounts, select the pencil button, then **Manage discount tags**, select **Clear all** and save.
4. Select the pencil button, then **Remove B2B access**. The toast reads "Access removed".

To remove several customers, select their checkboxes on the **Active** tab and choose **Remove B2B** in the bulk action bar. Selection covers the customers on the current page.

## Steps to return a customer to pending

1. On the **Active** tab, select the customer's pencil button.
2. Select **Return to pending**. The toast reads "Customer moved".

For several customers, select them and choose **Return to pending** in the bulk action bar. The toast reads "Customers moved". The customers now appear on the **Pending** tab.

## What each action changes

|                            | **Remove B2B access**                                             | **Return to pending** |
| -------------------------- | ----------------------------------------------------------------- | --------------------- |
| `B2B` tag                  | Removed                                                           | Removed               |
| `B2B_Registeration` tag    | Removed if present                                                | Added                 |
| Discount tags              | Kept                                                              | Kept                  |
| `B2Bnetterms` tag          | Kept                                                              | Kept                  |
| Tax exemption              | Set to the **B2B customer tax exemption** setting                 | Set to the setting    |
| Customer note              | "(Last modified: ...)" line updated, when the customer has a note | Same                  |
| Email                      | None                                                              | None                  |
| Where the customer appears | Neither tab                                                       | **Pending** tab       |

**Example.** A customer has `B2B, gold, B2Bnetterms`. After **Remove B2B access**, the tags are `gold, B2Bnetterms`. The `gold` discount no longer applies at checkout, because wholesale discounts need the `B2B` tag. After **Return to pending** instead, the tags are `gold, B2Bnetterms, B2B_Registeration`.

## What the customer sees afterwards

- **At checkout:** retail prices. Wholesale discounts, minimum order rules and Quick Buy need the exact `B2B` tag.
- **On the storefront:** the Product Wholesale block, Hide price and the B2B Redirect Block for legacy customer accounts accept any tag that contains `b2b`. A removed customer who still has `B2Bnetterms`, and a customer returned to pending (`B2B_Registeration`), still count as wholesale for those blocks.
- **On the signup form:** a removed customer sees the form again and can reapply. A customer returned to pending sees the pending message.
- **No message is sent.** Tell the customer yourself if you want them to know.

> **Important:** To remove wholesale pricing everywhere on the storefront, also remove the `B2Bnetterms` tag from the customer in Shopify admin. Otherwise the Product Wholesale block can keep showing wholesale prices to them.

## How to restore wholesale access

- **After Return to pending:** find the customer on the **Pending** tab and select **Accept B2B**. They get `B2B` back, the auto-assigned discount tags are added and the "Application approved" email is sent if it is on.
- **After Remove B2B access:** select **Import customers**, import the customer (they go to **Pending**), then select **Accept B2B**. Or add the `B2B` tag in Shopify admin, which restores access without an email or auto-assigned discounts. See [adding existing customers](add-existing-customers.md).

Discount tags kept from before take effect again as soon as the customer has `B2B`.

## Limits and things to know

- **No email is sent** by **Remove B2B access** or **Return to pending**. Only **Reject B2B** on the **Pending** tab sends the rejection email.
- **Discount tags stay.** Clear them with **Manage discount tags** before removing access if you do not want them back on reapproval.
- **Tax exemption is rewritten.** With **B2B customer tax exemption** on, a removed customer stays tax exempt. Change their tax setting in Shopify admin if needed. See [tax-exempt wholesale customers](tax-exempt-wholesale-customers.md).
- **Removing a customer does not cancel orders or delete the account.**

## Troubleshooting

| Symptom                                                         | Likely cause                                                       | Fix                                                      |
| --------------------------------------------------------------- | ------------------------------------------------------------------ | -------------------------------------------------------- |
| A removed customer still sees wholesale prices on product pages | A remaining tag contains `b2b`, such as `B2Bnetterms`              | Remove that tag in Shopify admin.                        |
| A removed customer is still tax exempt                          | **B2B customer tax exemption** is on and was applied by the action | Turn off the exemption on the customer in Shopify admin. |
| A removed customer is not on any tab                            | Removed customers have no wholesale tags                           | Use **Import customers** to find them.                   |
| The customer got no email                                       | Neither action sends email                                         | Contact the customer directly.                           |

## Frequently asked questions

### How do I remove a customer's wholesale access in Process Wholesale?

On **Customers > Active**, select the customer's pencil button and **Remove B2B access**. The `B2B` tag is removed and the customer pays retail prices at checkout.

### What is the difference between Remove B2B access and Return to pending?

**Remove B2B access** takes the customer out of the wholesale program; they appear on neither tab. **Return to pending** puts them back on the **Pending** tab with `B2B_Registeration`, ready for you to accept or reject.

### Does the customer get an email when I remove wholesale access?

No. Neither **Remove B2B access** nor **Return to pending** sends an email.

### Are the customer's discount tags removed too?

No. Both actions keep discount tags. They have no effect at checkout without `B2B`, and you can clear them with **Manage discount tags** first.

## Related articles

- [How to approve or reject wholesale applications](approve-or-reject-applications.md)
- [Wholesale customers and customer tags explained](wholesale-customers-and-tags.md)
- [How to make an existing Shopify customer a wholesale customer](add-existing-customers.md)
- [How to assign discounts to wholesale customers](../discounts/assign-discounts-to-customers.md)